platform building
5 Marketing Mistakes Writers Should Avoid (I’ve Made Them All!)
I know what the identity crisis, the fear of publicity, and the lack of expertise feels like when you’re shooting in the dark — because I’ve been there. I left corporate publishing when I was in my twenties, launched my own agency, and got so busy growing my business that I stopped doing the thing […]
How to Choose Book Comps (That Actually Sell Your Idea)
You’ve asked, so let’s make this simple: how to choose book comps? If the road from idea to book deal is long and winding, comp titles are the signs that tell agents and editors exactly where you’re headed. A comp title is a recent, successful book your project can sit beside, chosen to prove audience, […]